WELCOME TO HELLO WINK

Hey there! We’re thrilled you’ve found us. At Hello Wink, we believe in making beauty easy, fun, and sustainable. Here, you’ll discover high-quality, plastic-free lip products that help you feel amazing and do good for the planet. Whether you’re just starting your plastic-free-beauty journey or looking to refresh your routine, you’re in the right place. Let’s make the world a little brighter—one swipe at a time!

  • SHOP

    Explore our plastic-free lip essentials, including All Over Color Sticks, glosses, and scrubs, all designed to elevate your beauty routine while supporting sustainability.

    ♡ Shop Lips 
  • TAKE THE QUIZ

    Take our quiz to discover your perfect shade! Get personalized recommendations based on your style and preferences. Find your match today!

    ♡ Discover Your Shade 
  • PLASTIC-FREE

    Plastic-free means using sustainable materials like paperboard, glass or metal instead of plastic packaging, reducing waste and environmental impact.

  • ABOUT

    Check out our About Us page to dive deeper into our mission and discover what makes Hello Wink's approach to beauty unique. Learn more about how we’re making an impact with sustainable, plastic-free products.

    ♡ About Us 
  • HANDCRAFTED

    Our products are lovingly handcrafted in Illinois, ensuring each item is unique and made with care for a truly personalized experience.

  • FOLLOW US

    Follow us on Instagram to stay updated on new products, see behind-the-scenes of how our products are made, and get inspired by our sustainable beauty community.

    @hello.wink.balm

  • GIVING BACK

    Want to know how you can give back with us? Check out The Glow Project and how we are committed to keeping makeup out of landfills and in the hands of people who need it.

    ♡ The Glow Project 
  • ON THE BLOG

    Stay up to date with the latest sustainable trends and news, new product launches and more with our weekly blog updates.

    ♡ Read the Blog 
  • WHOLESALE

    Have a shop? Would you like to place a wholesale order? We are currently in over 100 shops worldwide.

    ♡ Wholesale Inquiry 
  • All Over Color Sticks are our plastic free multi use color balm for your lips, eyes and face. Shop our collection of 17 colors.

    ♡ All Over Color Sticks 
  • Lip Jelly's are our version of lip gloss. Thicker then a gloss - this jelly melts onto your lips creating a gloss effect. Packaged in a glass container and comes with a bamboo wand.

    ♡ Shop Lip Jelly's 
  • Our colorless Lip Balm packaged in jumbo paperboard tubes. Made with real essential oils.

    ♡ Shop Lip Balm 
  • Get soft lips with our Lip Sugar. This sugary lip scrub is formulated with natural oils and butters.

    ♡ Shop Lip Scrub 

WHY SUSTAINABILITY MATTERS

Did you know every lip balm you’ve ever used is still out there, somewhere? The beauty industry produces over 120 billion units of packaging annually, and most of it takes hundreds of years to decompose. Plastic packaging can linger for up to 500 years in landfills or oceans, causing lasting environmental harm. By choosing Hello Wink, you're helping reduce this waste and supporting a future where beauty is good for both you and the planet.

Ready to swap out your plastic lip color and make one small change for our planet?

SHOP NOW